Privacy Policy

It is Alexa Grave’s policy to respect your privacy regarding any information she may collect from you or which you may provide to her, in the circumstances set out below. Accordingly, she has developed this privacy policy in order for you to understand how she collects, uses, communicates, discloses, safeguards and otherwise makes use of your personally identifiable information (“Personal Data”).

She will only collect and use your Personal Data where:

❦ she has lawful grounds to do so, including to comply with her legal obligations;
❦ she is performing a contract with you for her services; and
❦ she has legitimate interests in using your Personal Data and your interests and fundamental rights do not override those interests.

For the purposes of the EU General Data Protection Regulation ((EU) 2016/679) (“GDPR”), I, Alexa Grave, am the “data controller”. If you have any questions about this policy or about how she uses your Personal Data, please contact her via her contact details at the end of this policy.

This policy is effective as of January 5, 2024. I review my privacy practices on an ongoing basis, and as such I may change this privacy policy from time to time. Please check this page frequently to ensure you are familiar with its current content.

1. Personal Data I collect via my website https://www.alexagrave.com (the “Website”)

Personal Data that you provide to me

I only collect Personal Data where you choose to interact with me on the Website in the following ways:

❦ when you sign-up to receive free content, including eBooks, videos and offers – email address, first name, last name;
❦ when you complete the contact form – email address, name, any personal data which you provide to me in the message text box of the form.

Data that I collect automatically

I automatically collect certain information when you visit my Website – such as the type of browser and operating system you are using, and the domain name of your Internet service provider. I do not link this information with any Personal Data.

I may also collect data automatically through my use of cookies on the Website. You can disable the use of cookies by adjusting the settings in your browser, but please keep in mind that disabling cookies may break some functionality of the Website.

Cookies used on the Website include Google Analytics, Facebook Pixel, Metricool, and Amazon Associates. Google Analytics, Facebook Pixel, and Metricool collect data on who visits my sites, the duration of the visit, and what links you click. Amazon Associates applies tracking cookies when you click an Amazon link, which will give me a commission on anything you purchase on Amazon for 24 hours after you click the link.

2. Use of your Personal Data

I will only use your Personal Data when the law allows me to. Most commonly, I use your Personal Data to:

❦ process and manage your use of our website;
❦ respond to your questions, comments and requests;
❦ where you have opted-in to receive marketing from me, deliver communications that are relevant to your preferences / may be of interest to you;
❦ improve my services and Website through analysis of information.

3. Sharing of your Personal Data

I take your privacy seriously and will not share your Personal Data with others, except as permitted by applicable law or as set out below:

I share Personal Data as necessary with third parties who provide services or functions on my behalf and who require the information to provide those specific services to me. These third parties may include social media advertising platforms such as Facebook for the purpose of custom audience generation and the development of targeting criteria for other audiences. Please note that I have appropriate data privacy safeguards in place with third parties with whom I share Personal Data as described above and who are providing services or functions on my behalf.

4. Keeping your Personal Data secure

I have implemented security policies and technical measures to safeguard the Personal Data I collect. I maintain physical, electronic and procedural safeguards that comply with applicable law, including the GDPR, to safeguard Personal Data from accidental loss, destruction or damage and unauthorized access, use and disclosure.

5. Retention periods for use of your Personal Data

I will use and store your Personal Data only for as long as necessary, bearing in mind the uses of your Personal Data as described in this privacy policy and otherwise as communicated to you. I review the Personal Data I hold at regular intervals and delete permanently or anonymize any Personal Data which is no longer necessary.

6. Children

This Website and my services are aimed at adults, and I do not knowingly collect any Personal Data relating to children aged under 15 years old. If you are under the age of 15, please do not provide me with any of your Personal Data, including your email address.

7. Access to and control over your Personal Data

You have legal rights under applicable law in relation to your Personal Data. You can ask the following questions, or take the following actions, at any time by contacting me via email admin@alexagrave.com or via my postal address:

❦ see what Personal Data I hold about you (if any), including why I am holding it and who it could be disclosed to;
❦ ask me to change/correct your Personal Data;
❦ ask me to delete your Personal Data;
❦ object to the processing of your Personal Data;
❦ ask me to restrict the processing of your Personal Data;
❦ withdraw any consents you have given me to the processing of your Personal Data; and
❦ express any concerns you have about third parties’ use of your Personal Data.

8. Change of purpose

I will only use your Personal Data for the purposes for which I collected it, unless I reasonably consider that I need to use it for another reason and that reason is compatible with the original purpose. If you wish to have an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact me.

If I need to use your Personal Data for an unrelated purpose, I will notify you and I will explain the legal basis which allows me to do so.

9. Contact Me

My full details are: Alexa Grave
Email for Privacy Questions: admin@alexagrave.com
Postal Address: P.O. Box 408, Watertown, Wisconsin, United States, 53094